How uPaged is Changing Healthcare Staffing

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Zara’s journey to founding uPaged, a Sydney-based tech company, was driven by her own experiences as a nurse navigating the challenges of traditional healthcare staffing. “Our platform is focused on empowering healthcare professionals while offering healthcare providers an efficient, transparent connection with skilled nurses when they need them,” she explains. uPaged was born out of Zara’s frustration with the lack of autonomy and transparency in healthcare staffing, where poorly placed nurses were impacting patient care. “I felt frustrated by the lack of control in the system, where nurses were placed in positions that didn’t align with their strengths or preferences, which also led to them not wanting to return to certain departments.”

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Recognising the critical need for better staff placement and greater control for nurses, Zara founded uPaged to bridge the gap between healthcare professionals and healthcare providers. By offering a platform that prioritises flexible work opportunities for nurses and ensures healthcare providers can access the right talent when they need it, uPaged has set out to disrupt the healthcare recruitment industry.

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Tech & Innovation in Healthcare

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Zara’s interest in technology’s potential to drive change in traditional industries led her to healthcare recruitment. “I’ve always been interested in the scalability of impact with technology, and its potential to improve traditional industries. Healthcare recruitment, in particular, has historically lagged in innovation, so when I saw an opportunity to bring about meaningful change, I knew it was the right place for me,” she shares. Through uPaged, Zara is driving innovation in the sector by using tech to improve the efficiency of staffing processes and offering nurses more autonomy over their work schedules.

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For those looking to enter the field of tech-driven healthcare solutions, Zara offers valuable advice: “Don’t be afraid of what you don’t know, just be hungry to learn it. Stay in the conversation and consume knowledge from every source you can—your career will grow as you do.”

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Balancing Work, Life, and Growth

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Beyond leading uPaged, Zara places a strong emphasis on maintaining balance between her professional and personal life. In 2024, she plans to get more involved with her surf lifesaving club, spend quality time with her family, and reconnect with her roots by returning to her farm in remote north-west Queensland whenever she can. Zara values the flexibility that uPaged offers, allowing her to spend time on both personal growth and her entrepreneurial journey.

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Having grown up on a farm, Zara finds peace in activities like gardening and home renovation, saying, “I love creating spaces that bring people together.” She’s also diving into new personal interests, including shares and Bitcoin. “I’m currently on a big learning curve and finding it both fascinating and rewarding,” she says, embracing the opportunity to expand her financial knowledge.

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Recommended Reads & Must-Watch Films

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Zara believes in lifelong learning and recommends The Almanack of Naval Ravikant as a must-read book for anyone looking for insights on wealth and happiness. When it comes to movies, she suggests CODA, a film that she believes offers valuable perspectives on communication and connection.

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